GAVIN GOODMAN

An award winning commercial & fine art photographer who recently won the prestigious 2021 Hasselblad Masters in the art category, Gavin spent the last 18 years honing his craft & original point of view as an image maker. He was born and raised in 1979 in Cape Town, South Africa, and spent his early career working as a cinematographer in the local film industry, shooting mostly TV commercials.

After 7 years working as a cinematographer, he felt the call to switch to still photography, and was able to transfer his eye for storytelling and technical knowledge of light and camera over to this new medium. Having worked on many prestigious advertising campaigns with respected ad agencies around the world, his passion lies in his personal work.

He recently started an agency called Semblance, where his team collaborates with interior designers to create photographic fine art for various developments around the world.

His series in very limited editions are managed by Filafriques.